Attracting and Retaining the Next Generation of Talent

What matters most to Gen Z when looking for a job? A competitive salary and benefits package is table stakes. Gen Z, defined as those born between 1997 – 2012, want to work for a place that provides a sense of purpose and community and that takes an interest in their development and careers.

Winning@Work is designed to help agency owners and principals identify ways to appeal to and motivate these rising leaders. It focuses on five key areas:

• Culture
• Growth
• Flexibility
• Mentors
• Technology